Great Schools North Carolina (GSNC) removes barriers to success for both existing and new public charter schools by supporting leaders with strategic funding and collaborative partnership. We partnered with GSNC to design a logo and website to launch their organization and further their vision to provide families across the state with increased access to high-quality public education options.
The logo merges traditional schoolhouse shapes to communicate education, collaboration, and success. A visual language characterized by simplicity in shapes and graphics strongly reinforces the theme of K-12 education. The color palette is rooted in the rich, earth tones of North Carolina’s scenic landscape, bringing local character to the visual identity.
The Great Schools North Carolina (GSNC) website delivers on their strategic objectives to establish credibility with funders and grantees, highlight signature programs, and demonstrate understanding of public education in North Carolina. The website launches the new GSNC brand with a voice to support the children of North Carolina.