The Charter School Growth Fund (CSGF) is the nation’s largest philanthropic investor in charter school networks. CSGF’s rigorous, data-driven approach allows them to identify and invest in the best charter schools, impacting the lives of over 530,000 children in 31 states across the nation.
We partnered with CSGF for seven consecutive years to design their annual investor report. Each report reflects the accomplishments of the past year and casts a vision for the year ahead.
CSGF’s 2022 Annual Report website takes readers on a journey through the past year’s accomplishments and impact on schools, leaders, and students. Our interactive design features a dotted line that guides readers through the seasons, while vibrant images and videos bring featured stories to life. Colors and icons indicate changing seasons and infuse energy and excitement along the way. The report concludes with key statistics, an investment summary graph, a letter of gratitude from CSGF’s CEO and president, and an option to download the accompanying print report.
Over time, the annual investor report has become more narrative-driven. However, at 80–120 pages, the report is still extensive. The biggest challenge in designing a report of this size is ensuring it is engaging and digestible for multiple audiences. To accomplish this, we feature full-page photos, student stories, dozens of charts and graphs, and varied stock to delineate sections of the report.